Our story

Bringing the ArtFair to your home

In the summer of 2024, we (Ethan and Lydia) had an idea: to bring the magic of local art and the stories of passionate artists straight to your home. 

 

Our mission with ArtFair Apparel is simple: we want to uplift artists, share their beautiful work with the world, and introduce you to the incredible people behind the art.

 

Have you ever been on vacation in a small town, meeting the locals who have spent their lives building and nurturing the community? There’s something special about those places—about stepping into the unique worlds that exist all around the globe. We wanted to capture that feeling and bring it to you, whether you’re traveling or not.

 

With ArtFair Apparel, you don’t just get to know these talented artists; you get to wear their art and carry their stories with you. Every piece is a chance to support a local artist and share their vision in a creative, wearable way. 10% of all sales go straight to the artists* (see note below to learn more about why 10%!) & an additional 10% of the profits go to the 501(c)(3) of each artist's choice.

 

Our goal is simple: to amplify the voices of these talented creators and to help them reach a broader audience. We want to give them the platform they deserve and help their art touch even more lives. Through our collections, we hope to foster a deeper connection between the artists and their communities, allowing you to celebrate and support their work in a meaningful way.

 

Thank you for being part of this journey. When you wear ArtFair Apparel, you’re not just supporting local artists—you’re helping share their stories and bring their art to the world. Each shirt or sweatshirt is more than just an item of clothing—it’s a piece of someone’s heart and soul. By wearing it and sharing it with others, you’re spreading that magic even further.

 

Thanks for being part of our journey -- we're so excited!

 

Cheers,
Ethan & Lydia

"Why just 10% of sales to the artist!?" you might ask. And that's a fair thing to wonder! The good news is, in the world of running a business, that's actually a pretty large number! (It's 10% of the sales, not of the profits)!

 

Did you know? Many apparel companies pay their artists 5% (or sometimes even lower) per sale, due to all of the other costs it takes to produce the item and see the company going (i.e. the cost of the shirt itself, the labor to screen print it, mail it out, pay employees, not to mention all the other behind the scenes costs of running an apparel company!). 

 

But we said 5% is simply not enough! Our focus is the artists! Which is why we've taken steps to ensure that our artists receive a hefty 10% cut straight from the top of the sale, without having to face the financial risk of selling these items on their own time (& can just be their amazing selves and work on their craft!) :~) 

 

We love our artists and we appreciate you all! Thank you for your support of our work!